Santander My Wealth

In July 2024, I worked on an explainer video project for Santander Bank titled “My Wealth.” This project was produced in collaboration with Leap Create, the creative branch of Leap company. The aim of the video was to break down Santander’s financial services, specifically focusing on wealth management, and present it in an engaging and accessible way for their audience.

My primary role in this project involved animating pre-designed storyboards using Adobe After Effects. The challenge lay in bringing a static storyboard to life, which required creating smooth animations for character walk cycles. Crafting natural and fluid movement in a short timeframe was a key focus. Due to the tight deadline, I had to balance creative quality with efficiency, delivering the final animation in just 1.5 weeks.

Despite the time constraints, the project was completed successfully, highlighting the collaboration between Leap Create and Santander. The explainer video serves as a helpful tool for the bank’s customers, explaining complex financial topics through clear, dynamic visuals.