BT Tech Tips Social Media Clips

I was the editor for the social media versions of this project, adapting TV commercials featuring various celebrities sharing tips on using technology during lockdown. Each version had to be tailored to multiple social media aspect ratios, including 1:1, 4:5, and 9:16. The content featured Ryan Clarke Neal discussing podcasts, Clare Balding on staying productive, David Walliams on homeschooling, Fearne Cotton on wellbeing, and more.

We wrapped up the project around April 2020, and what you’re seeing here is a video with in-situ social media mockups I created to showcase the clips. The challenge was making sure each edit worked seamlessly across three different social media formats, but it was a rewarding process that brought the campaign to life across all platforms.

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Motion Graphics | Video Editing
by Dominik Pietruszka
All rights reserved.
2024