Clarins Double Serum

This project for Clarins Double Serum involved adapting clean master files into new social media-friendly versions. The process included offline cutting to create a fresh edit and resizing the content for different aspect ratios: 9×16, 1×1, and 16×9. We also updated the titles and redesigned the end frames to suit each platform’s requirements.

One of the unique challenges was handling the client’s difficult briefs, especially when they provided new voiceovers that didn’t align with the required durations. This required a lot of problem-solving and expectation management to ensure the final edits met the campaign’s needs within the constraints.